Just saw this clever video created by iPad owner and Apple fan, Jesse Rosten. The concept of a VelcroPad is clever, but what's more interesting is Apple dipping their toes into the wild and scary world of social media. Posting a consumer-made video prominently on the Apple site? Why, it's positively Facebookian! What's next, portals from the walled garden into the real world? Seriously, I can't recall anything like this happening before. But I like it.

Also of note, the legal team seems to have won the asterisk battle with the tiny type under the video: *Do not attempt.