Brand66

Just what the world needs: another blog from another self-important design guru. Brand66 is a design discussion presented by — me, Michael Rylander. Over the years, I've been lucky enough to work on some the world's great brands, like Apple, Sony, BMW, Fortune, and American Express.

Recent
Connect

Subscribe to RSS
Follow me on Twitter
See my books at Blurb

Peter McCready's Virtual Reality

After the novelty of VR photography wore off, I didn't hear much about it. Sure, there was the occasional site that allowed us look around in 360 degrees (as well as up and down a bit), but it always seemed to me like a technique in search of an idea. So I was pleasantly surprised to find this extraordinary site by UK photographer, Peter McCready. He has taken hi-resolution VR shots inside theĀ Large Hadron Collider inĀ Geneva, Switzerland. In addition to presenting his stunning images, he's added natural sound effects that compliment each photo. The navigation of the site is a tad bit cumbersome, and you must wait a beat for each shot to load, but it's worth the trouble. For best results, enlarge your browser window to maximum and turn up the volume. View the work.

Reader Comments (2)

Amazing stuff. LHC is endlessly fascinating.

July 13, 2010 | Unregistered CommenterMouly Kumaraswamy

I feel like this a good way to visit LHC without the hassles of a full body scan, background check, and a PhD.

July 13, 2010 | Unregistered CommenterMichael Rylander

PostPost a New Comment

Enter your information below to add a new comment.

My response is on my own website »
Author Email (optional):
Author URL (optional):
Post:
 
Some HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <code> <em> <i> <strike> <strong>