Brand66

Just what the world needs: another blog from another self-important design guru. Brand66 is a design discussion presented by — me, Michael Rylander. Over the years, I've been lucky enough to work on some the world's great brands, like Apple, Sony, BMW, Fortune, and American Express.

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The surprising truth about motivation

A video with a double whammy. The research is absolutely fascinating. But the way the message is illustrated is equally engaging. I love it when the message and medium both combine to create something larger than life.

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